- The Tom Lawrence
- Posts
- The Running Cohort - Be a Better You
This week's email is a little different.
I've been working on something and I can't wait to show you all.
But first - this week TLC...
TLC
TUNE
Be Right There - Diplo, Sleepy Tom (HUGEL REMIX) - I was sceptical about this song as the original is so good. But do you know what, it's legit. I'm listening to it as I type right now.
LESSON
When you're unsure, the best thing to do is start.
Sitting on the sidelines - you will find issues, roadblocks and every possible pitfall.
Once you're in the game though - you will find solutions, workarounds and ways to solve problems.
CONTENT
This week, I'm throwing my own content to you.
Check it out here - The Running Cohort
Read about it below and be sure to check out the bottom of this email for 'TheTomLawrence' readers exclusive!
THE RUNNING COHORT
As this year draws to a close, the new year will likely bring a New Years' Resolution.
Let’s check some stats:
95% of NY's resolutions are fitness related
43% of people EXPECT to fail their goal within the first month
10% of people think the resolution will last
If you want to be in the 10% of people who believe their goal will last - read on!
Why would I say this to you?
In 2022 - I celebrated my 15th year as a coach. I also ran multiple long-distance events, various triathlons, a 105km Ultra Marathon and more than 1650kms.
In 2023 - I want to help you discover running.
Starting Monday, January 2nd, I will guide you through an 8-week, 5km running program that has:
Helped me run a 17min 58sec 5km PB
Helped exactly 37 more people PB their 5km
Helped exactly 54 more people run their first 5km
Throughout the 8 weeks you will:
Learn how running can calm your busy mind and lower your anxiety
Either run your first 5km or PB your current 5km time
Lower your risk of lifestyle-related health risk factors (such as high blood pressure, heart disease and excess body fat)
Reduce work-related stress and do something for yourself
Become a more resilient and confident version of yourself
Running has helped me do this.
Running has also helped my clients do this:
“Tom’s running knowledge, mindset teachings and engaging style of coaching lead me to a PB 5km. That wasn’t even the best part. Tom running philosophies, and running itself has helped me become a calmer person” - Chris. S.
I have coached more than 11,740+ hours to date and helped more than 2561+ individuals reach their goals.
This program currently has 93 success stories - I want you to be the next one.
The program will start January 1st and it will run for 8 weeks.
Program particulars:
A Discord Community
Discord will house all chatter, socials and educational tools. Community is key to accountability, that’s why community is the biggest focus of The Running Cohort. Anyone can find workouts online (no one can put them together like me though!), you’re here for accountability.
3x Weekly Runs Delivered Via The TrainHeroic App
Every workout has easy-to-follow instructions that will ensure your success. TrainHeroic is (I believe) the best fitness hosting app on the planet. All your workouts will be available in the palm of your hand. TH will track and monitor your progress through the program.
My 8-Week Goal-Setting Planner
The exact template I use to plan, hunt and kill my goals - sent right to your inbox, with instructions.
1x Weekly Email + eBook
These emails are filled with useable motivation, education and evidence-based tools to help you through the 8 weeks and beyond. At the end of the 8 weeks; I’ll collate these emails, create an eBook and write a bonus chapter for you to keep as an eBook.
FREE BONUS #1
Each session in Train Heroic has been sprinkled with evidence-based, prehab exercises to ensure you don’t get injured - you will NOT suffer from shin splints.
FREE BONUS #2
In TrainHeroic, I have included simple recovery protocols for your rest days that will keep you engaged and trending head-first towards your goals.
FREE BONUS #3
Each running session in TrainHeroic has been preloaded with positive mental health tasks and 'brain games'. This side of the program is designed to ensure you embrace the challenges running presents, ensures you integrate these lessons into your life, and will ensure you build mental resilience.
Who is this 8-week program for?
Beginner to intermediate runners
Business owners who have neglected their health due to minimal time
People who used to exercise/run, but have fallen out of the habit
High-paced professionals who struggle with 'me time'
People looking for a new hobby
Anyone wanting to find a better version of themselves in 2023
You’ve made it this far - it’s time to commit to a better version of yourself.
This program is valued at $549 - you will not pay that.
Option #1 - TRC Member
Discord Community Access
3x Weekly Runs
8-Week Goal-Setting Planner
Weekly Emails + eBook
Injury Prevention, Recovery and Positive Mental Health Protocols
This 8-week commitment is 2x $99 instalments ($99 upfront, $99 a month from the date of purchase).
Option #2 - TRC Gold Member
Everything in the 'TRC Member' pack
3x 30min, 1 - 1 video-call coaching consults (week 1, week 4 & week 8) to help you set goals, troubleshoot and reflect.
This 8-week commitment is 2x $169 instalments ($169 upfront, $169 a month from the date of purchase).
I’m confident you will be happy with this program #1 - if you’re not, you can cancel halfway and I will cancel your second $99 instalment (or refund you if your payment has already been taken).
I’m so confident you will be happy with this program #2 - at the end of this program, I will offer you ongoing coaching at foundation member rates that no one else will have access to for the rest of 2023.
TheTomLawrence Newsletter Exclusive
For coming on this journey with me, I want to offer readers of 'thetomlawrence' a 10% discount.
To claim your discount, join the cohort and find a better version of YOU - use code:
thetomlawrenceNL
I promise I won't let you down.
Until next week,
Take care (but be risky)
xoxo
